Hida White Matt 60x227mm (60x227MM)

Japanese Collection

Quietly expressive and beautifully tactile, Hida 60 x 227mm is a refined ceramic wall tile that embodies the spirit of traditional Japanese craftsmanship. Inspired by the understated ceramics associated with Sado (the Japanese tea ceremony), Hida celebrates balance, restraint, and the beauty of imperfection.

Manufactured in Japan using time-honoured artisanal techniques, each Hida tile features gentle surface texture, soft tonal variation, and organic speckling. Subtle differences in size and thickness are an intentional part of the production process, ensuring every installation feels authentic, natural, and uniquely individual.

The elongated 60 x 227mm format offers a contemporary linear aesthetic while remaining deeply rooted in tradition. Installed vertically or horizontally, Hida creates calm rhythm and visual flow, making it ideal for bathrooms, splashbacks, feature walls, and architectural detailing.

Sustainability is thoughtfully embedded in the design, with 52% recycled materials used in production, aligning heritage craftsmanship with modern environmental values.

Design Style:

Minimalist + Zen-Inspired

• Japanese / Japandi

• Wabi-sabi influence

• Emphasis on calm, texture, and natural variation

Secondary Style Crossovers:

Rustic & Natural

• Earthy tones

• Handcrafted, organic finishes

• Ideal for a Natural mid-century modern vibe

Contemporary Hybrids

• Works beautifully in modern kitchens and bathrooms when paired with timber, stone, or concrete